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Spec’s Tweets That Grapevine Craft Brewery Closed, Except It Didn’t

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The gaffe ignited a fierce debate about competition in the local brewing scene

Grapevine Brewing Company HopFest IPA
You’ll have to head to the ‘burbs for HopFest
Grapevine Brewing Company/Facebook

You don’t tend to think of your neighborhood liquor store as a source of solid news reporting, but Spec’s entered into the journalistic fray (sort of) when it "reported" that Grapevine Craft Brewery had closed its doors.

Except, that’s not really what happened. In response to the tweet, Grapevine Craft Brewery issued a release announcing that it will no longer distribute its beers to retailers (like, ahem, Spec’s). The brewing operation and adjacent taproom, however, will remain open.

The tweet from Spec’s didn’t exactly sit well with local beer enthusiasts, which prompted the booze chain to issue a half-ass apology:

Judging by the tweet’s replies, there is at least some demand for Grapevine brews in a retail setting. But according to CultureMap Fort Worth, distributing beer just wasn’t profitable. "This was a hard decision, and one that was not made lightly. We value our customers and our fans," GCB founder Gary Humble told CultureMap. "But at this time, it just doesn't make financial sense for us to continue distributing our brands at a loss."

Perhaps in the future, Spec’s will consider focusing on what they do best — selling booze.

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